Best Western Swan Hotel - case study
SEO for the Perfect Wedding Venue in Somerset
The client wanted to get found on Google for "wedding venue in somerset" to provide more wedding business for the hotel which is licensed for civil ceremonies and has extensive facilities to host receptions on its property.
First One On performed extensive keyword mining and analysis to discover terms that would drive visitors to the hotel's website.
First One On worked with the website developer Cognique to fine tune the navigational structure and content optimisation both onsite and offsite to improve the keyword positions on Google.
A positive result was achieved and an increase in wedding business over the same period in the previous year.
Swan Hotel Website
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